Blog
For marketers looking to boost their brand management initiatives
The insight you need to elevate your business and master your brand
This is why Display Ads give your brand superpowers
In most industries there is fierce competition. If you want to stand stronger than your competitors, you have to stand out and preferably be one step...
Template Technology
How do you ensure an agile approach to your advertising strategy?
Being agile, changing your message and listening to what is happening in the market is extremely important right now. A study has shown that only 8%...
Brand Management
This is how you implement a brand management system
The implementation of any new software can be overwhelming. The challenge is in ensuring seamless processing, and creating a system that your...
Brand Management
How do you measure brand value?
The importance of brand building and everything associated with strengthening your brand is increasing. Companies are focusing on branding more now...
Brand Management
Is your DAM letting you down?
«But isn’t DAM just a place where you store your files?», is a question we get asked quite often. And we get it. But the truth is, it’s so much more...
DAM
What is Brand Management?
Brand management cannot be explained in one single page. Afterall, there are full time studies for this subject. So why this blog? As a marketer, you...
Brand Management
Where does your brand live?
Is it sensible to buy a boat without first thinking about a berth? The answer is an obvious "no". Yet many companies invest millions in rebranding or...
Brand Management
How to structure your brand with BrandMaster
We cannot say this enough: A day in a marketers life is hectic. If you don’t make sure your brand changes with the times, you will not gain any...
Brand Management
Just like that you’ll increase efficiency with template technology
Nobody appreciates tasks taking longer than necessary. Especially not the everyday tasks – where some feels like everlasting time thieves. Repeatedly...
Brand Management