This is why investing in BrandMaster is a good thing
Building a strong brand in a competitive market continuously affected by new technological changes can be demanding. You must make sure you have a...
Jun 24, 2020
Renate Sandland Henriksen
Brand Management
How to choose a branding system?
Making sure that your brand is always on-brand and target relevant is a challenge. As brand responsible you have probably experienced both brand...
Jun 12, 2020
Renate Sandland Henriksen
Brand Management
How branding processes saves time and streamline your brand online
The cliché “time is money” didn’t occur by accident. If there is a lack of brand control in your company, handling your brand will quickly become a...
Apr 27, 2020
Renate Sandland Henriksen
Brand Management
4 Smart Brand Management Tips for Fast Moving Consumer Goods
Managing multiple products and brands can be incredibly challenging - especially for the fast-moving consumer goods industry.
Apr 8, 2020
Jean-Marc König
Brand Management
What is a brand identity system?
First impression counts, but so does the second and third. Making a positive impression over time, with all the messages and promotions you...
Apr 7, 2020
Siril Jacobsen
Brand Management
Create branding guidelines with a brand management platform
Your brand is a living, breathing thing, which means it’s constantly changing. It’s also very susceptible to external factors like news, trends, and...
Mar 24, 2020
Renate Sandland Henriksen
Brand Management
Manage your brand with collaboration software for marketing
A marketing team spread across different locations can challenge how brand and marketing activities are carried out. Before you know it, your...
Mar 18, 2020
Renate Sandland Henriksen
Brand Management
How to keep up business as usual
According to a survey conducted by Tsinghua University and Peking University, approximately 85% of all small and medium sized businesses in China...
Mar 18, 2020
Siril Jacobsen
Brand Management
Empower your brand development with BrandMaster
Complete chaos of files and digital assets spread in all directions can easily lead to abusage of logo and marketing material. The consequences may...
Mar 17, 2020
Renate Sandland Henriksen
Brand Management